Spider Trainers was launched in 2009, after founder Cyndie Shaffstall developed a repeatable process for using search engines to rank people who trade on their name — authors, actors, public speakers, and others.
Using many of those same best practices, Spider Trainers amplifies lead and demand generation using blast, drip, and nurture marketing supported by squeeze pages, landing pages, microsites, websites, blogs, content development (e.g., white papers, eBooks, infographics), database management, and analytics — or what Spider Trainers calls testing, tracking, and tweaking.
Application agnostic, Spider Trainers creates automated-marketing campaigns using Hatchbuck, SharpSpring, Act-On Software, Eloqua, Marketo, SilverPop, Pardot, Aprimo, HubSpot, InfusionSoft, and other email-automation applications that keeps companies top of mind and nudges their prospects, leads, and customers through the sales funnel.
Spider Trainers is a woman-owned business consisting of five core team members and 85+ freelance contractors based all over the world. Client projects are divvied up and each component is developed by an individual specialist — ensuring fast turnaround, optimum expertise, and established and emerging technological advancements applied throughout. It’s a good approach and customers seem to agree.